
SCHEDULES & ACTIVITIES
DAY 1
WEDNESDAY 10th APRIL 2019
Cutting Edge Malaysian Designers
Theme: Edgy
DAY 2
THURSDAY 11th APRIL 2019
ConnectionAsia Showcase
Theme: Elegant
DAY 3
FRIDAY 12th APRIL 2018
Mercedes-Benz Fashion Week Kuala Lumpur Gala
DAY 4
SUNDAY 13th MAY 2018
Cutting-Edge Malaysian Labels
SCHEDULES

ACTIVITIES

FASHION FUTURES
Fashion Futures is an initiative aimed at discovering and nurturing Next Gen talent in the Malaysian fashion landscape. It is a unique design competition which targets working adults; former students of local fashion schools who have since graduated and moved on to carve careers of their own.
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The premise of the competition is to perceive how having a matured, work life influences the respective contestant’s design ethos.
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Stringent criteria have been set in place to select the contestants, namely:
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Malaysian citizen: male or female, aged 20 – 32 years old
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Non-students: Possess work experience (in any field) with a minimum of 6 months to 3 years
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Possess a basic fashion design background, i.e.: having graduated from a fashion college / working in any industry / own a start-up fashion label (with market presence of not more than 3 years)
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2021 sees the third installation of Fashion Futures, where 5 contestants will be handpicked to compete for the most coveted spot – the Winner will be sent to a global Mercedes-Benz Fashion Week event. This year, we have formed a strategic collaboration with Esmod Kuala Lumpur, one of the world’s premier design institutions headquartered in Paris. The team at Esmod has provided an impressive list of former students, where 5 of the best alumni were selected to participate in the Fashion Futures program.
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The 5 contestants are given the challenge of producing 6 complete Looks which are then showcased in the Fashion Futures runway show. They will be judged by a panel of renowned industry professionals who will select the eventual Winner and runner-ups.
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